STRENGTH. ELEGANCE. PERFORMANCE. PREPARED FOR EXCELLENCE
Mumbai (Maharashtra) [India], April 16: Victorinox, the Swiss Maison of craftsmanship and innovation, has officially launched the I.N.O.X. Chrono India Edition, a testament to resilience, elegance, and performance. Designed exclusively for the Indian market and limited to just 500 pieces, these exceptional chronograph watches are collector’s pieces that fuse Swiss precision with the grandeur of Indian sophistication.
The I.N.O.X. Chrono India Edition are available in two distinct variations—one adorned with an exquisite rose gold PVD case and bezel, and the other featuring a rose gold PVD case with a bold black PVD bezel. Both versions are complemented by a sleek black rubber strap, a seamless blend of modernity and timeless appeal.
Speaking on this special launch, Mr. Debraj Sengupta, Managing Director-Sales & Marketing, Victorinox India, shared his enthusiasm, “We had to have something special for India as this is a great way to connect with our culturally strong country. Hence, we launched the Rose Gold I.N.O.X. Chronograph in two versions—it’s the right co for the myriad festivals that Indians enjoy. We made the right watch, a perfect fit for all the ceremonies that we celebrate in our country, 250 units of each, which is a total of 500 pieces. ‘Prepared for Excellence’ isn’t just a tagline; it’s a testament to this watch’s craftsmanship. A unnnectionique fusion of Swiss precision and Indian spirit.”
The unique design piece perfectly balances strength, elegance and performance with a smart integration of details from the brand’s roots. “I.N.O.X. is the most iconic Victorinox watch collection and is the inspiration behind our new design approach,” explains Arianna Frésard, Head of Category Watches at Victorinox. “We have blended elegance, strong geometrics, and industrial codes in a combination of functionality, resistance, and innovative material mixes. The outcome reflects our industrial-derived ability to deliver modern sophistication.” Both timepiece styles will only be available in India.
Uncompromising Craftsmanship & Swiss Engineering
Victorinox’s dedication to excellence is evident in every detail of the I.N.O.X. Chrono India Edition. Designed and manufactured at the Victorinox Watch Competence Center in Delémont, Switzerland, this timepiece embodies the brand’s commitment to precision and durability. Equipped with antimagnetic protection, it ensures accuracy and reliability, while its shock-resistant design allows it to withstand the most demanding conditions. Additionally, the watch is ISO-certified for water resistance up to 200m, making it a perfect companion for any adventure. The chronograph movement further enhances its functionality, delivering superior performance.
Paying homage to the legendary Swiss Army Knife™, the I.N.O.X. Chrono India Edition features design elements that reflect the brand’s iconic heritage. The reworked signature bezel, reminiscent of a precisely carved pocket knife, adds a distinctive touch, while the Alox pattern on the pushers further reinforces its connection to Victorinox’s roots. Even the secondhand counterweight is designed to echo the silhouette of the Swiss Army Knife™, seamlessly blending tradition with innovation.
Masterful Manufacturing & Personalization Options
Victorinox has leveraged its century-old expertise in industrialization and steel craftsmanship to create a watch of exceptional durability and precision. Every component is meticulously engineered, and final touches—such as the hand-finishing of case edges—demonstrate the brand’s commitment to quality. Each watch undergoes rigorous quality control at every stage of production, ensuring that it meets Victorinox’s uncompromising standards.
To enhance customization and versatility, the I.N.O.X. Chrono India Edition features an innovative strap-changing system that allows users to switch between rubber, leather, paracord, wood, and more, without tools, in just seconds.
The I.N.O.X. Chrono India Edition is exclusively available in India at specialty shops and Victorinox stores across major cities, including Mumbai (Phoenix Palladium, Oberoi Mall, T2 Domestic & International Airport, Inorbit Mall, Mindspace, Seawoods Nexus, R City Mall), Indore (Phoenix Citadel Mall), Ahmedabad (Palladium Mall), Pune (Phoenix Mall of the Millennium), Gurugram (Ambience Island), New Delhi (Worldmark Aerocity), Chennai (Express Avenue Mall, Phoenix Marketcity), and Bengaluru (Prestige Falcon City, Orion Gateway Mall, Kempegowda Airport). Priced at ₹89,000, each timepiece is backed by Victorinox’s 5-year warranty, ensuring superior craftsmanship and durability. The watch is also available online at helioswatchstore.com, ajio.com and other leading e-commerce platforms.
140+ Years Of Being Best Prepared
The origins of Victorinox date back to 1884, when Karl Elsener opened a knifemaking workshop in a village in central Switzerland. Elsener delivered his first soldier’s knife to the Swiss Army in 1891. Six years later, he created the Swiss Officer’s and Sports Knife – now known as the original Swiss Army Knife™ – which would lay the foundation for a thriving global company.
Victorinox is now a fourth-generation family business operating in over 120 countries. In addition to its iconic pocket knives, Victorinox produces premium household and professional knives, watches and travel gear. Victorinox products embody the brand and ensure consumers are best prepared for every- day challenges by offering smart and masterful solutions. The enterprising spirit of the founder and a commitment to strong, values-based corporate governance live on until today.
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